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CEO Business Owner Fatal Error #19   The Cake is Flat...


When we set out to bake a cake we follow the recipe precisely. In business, our recipe is our business model and strategic plan. After awhile we stop using the measuring cup and start winging it. When we get off the recipe we get a "flat" cake. When we don't use our strategic plan or its tied to a poor business model we get a "flat" business. First, allocate time and validate your business model (sign here for free a business model assessment). If your business model is weak it doesn't really matter how strong your business plan is, it wont work. You cant move any faster when the pedal is pushed all the way to the floor. When I bring up planning CEO's frequently say "you're right, its important". So the question is... when will you do it? Let's face it, 100% of your time is spoken for, and you cant push harder on the gas. You need to let go of something before you have the bandwidth to tackle something new. Solution:

  1. Use 98/2 Entrepreneurial Delegation to get rid of your low impact activities.

  2. Invest your new found time in activities that drive strategic initiatives. Validate your business model and strategic plan.


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